Advance Blinds & Drapery is a family-owned business that began in 1974 as Margaret’s Draperies. Today they serve 13 communities across Manitoba, from Winnipeg to Altona, with Hunter Douglas window coverings, ALTA Window Fashions and custom drapery. Neo Digital built a new WordPress website that honours that history and makes it easy to book a free in-home consultation.
Client
Advance Blinds & Drapery
Platform
WordPress
Location
Plum Coulee, MB
Launched
September 2, 2026
01
Advance Blinds & Drapery has a long history and a wide reach, and the website needed to capture both:
A Story Worth Telling: Five decades in business, starting as a drapery shop, is a real point of difference that needed to come through.
Thirteen Communities: Winnipeg, Winkler, Morden, Niverville, Carman and more each needed to be represented for local search.
Drapery Expertise: Custom interior and exterior drapery, plus repairs and alterations, set them apart from dealers who only sell blinds.
Competitive Pricing: Their 110% price match guarantee and Canadian-made products needed to be front and centre.
02
The new website gives Advance Blinds & Drapery a modern home for a long-standing family business:
Location Pages for Every Community: Each of the 13 communities they serve has its own landing page, supporting local search throughout southern Manitoba.
Drapery in the Spotlight: Custom drapery, repairs and alterations sit alongside Hunter Douglas collections such as Duette® Cellular Shades and PowerView® Automation.
Shop by Room, Window or Brand: Multiple ways to browse make a large catalogue easy to explore.
Trust and Value: Five-star Google reviews, the 110% price match guarantee, certified installation and current promotions all lead to clear “Book Consultation” calls to action.
We are still working with this client every month to grow their traffic, visibility and leads.
Monthly technical, on-page and local SEO that keeps the site climbing in Google search results.
Content and structured data tuned so the business shows up in AI answers from ChatGPT, Gemini and Google AI Overviews.
Google Ads campaigns that put the business in front of ready-to-buy customers, managed and optimized every month.
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