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Case Study
Blinds & Window Coverings

Sun Shades Window Fashions

Sun Shades Window Fashions is a family-owned company that has served the Greater Toronto Area for more than 25 years, with showrooms in Vaughan, Richmond Hill, Newmarket, Oakville, Mississauga and Aurora. Neo Digital built a new WordPress website that brings their six showrooms, five product brands and wide GTA service area together in one easy-to-navigate experience.

Client

Sun Shades Window Fashions

Platform

WordPress

Location

Vaughan, ON

Launched

01

The Challenge

Few window covering companies have as much ground to cover as Sun Shades:

Six Showrooms: Every location needed its own address, phone number and directions, without making the site feel like six separate businesses.

Five Brands: Hunter Douglas, Maxxmar, Norman, Stobag and ALTA each have their own product lines, and shoppers needed a simple way to compare them.

A Huge Service Area: In-home consultations reach from Brampton to Oshawa, and each community needed to be represented for local search.

A Strong Reputation to Show Off: After 25 years and hundreds of Google reviews, their reputation needed to be front and centre.

Before Neo Digital

What They Had

02

The Results

The new site turns a complex business into a clear, confident browsing experience:

Browse Your Way: Products can be explored by brand, by room or by window shape, so visitors find the right option however they like to shop.

Location Pages for Every Market: Each showroom and service area has its own page, from Vaughan and Oakville to Scarborough and Whitby.

Contact Without Friction: “Free Consultation” and “Get a FREE Quote” calls to action appear throughout, with call and directions buttons for each showroom.

Reputation Up Front: Google reviews, family ownership and a lifetime warranty are highlighted across the site to build trust from the first visit.

Ongoing Partnership

Launch day was just the beginning

We are still working with this client every month to grow their traffic, visibility and leads.

SEO

Monthly technical, on-page and local SEO that keeps the site climbing in Google search results.

AI SEO

Content and structured data tuned so the business shows up in AI answers from ChatGPT, Gemini and Google AI Overviews.

PPC

Google Ads campaigns that put the business in front of ready-to-buy customers, managed and optimized every month.

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